{"id":667,"date":"2019-06-01T07:43:40","date_gmt":"2019-06-01T05:43:40","guid":{"rendered":"https:\/\/www.clearorg.eu\/?p=667"},"modified":"2019-06-21T07:46:08","modified_gmt":"2019-06-21T05:46:08","slug":"when-the-french-professional-advertising-regulatory-body-arpp-looks-into-cosmetic-products","status":"publish","type":"post","link":"https:\/\/clearorg.eu\/en\/when-the-french-professional-advertising-regulatory-body-arpp-looks-into-cosmetic-products\/","title":{"rendered":"WHEN THE FRENCH PROFESSIONAL ADVERTISING REGULATORY BODY (ARPP) LOOKS INTO COSMETIC PRODUCTS"},"content":{"rendered":"<h4>The\u00a0<strong>ARPP<\/strong>, the French Professional Advertising Regulatory Body (previously known as the Advertising Control Office or BVP), is an association of French advertising professionals.<\/h4>\n<p>The <strong>ARRP<\/strong>\u2019s role is to regulate advertising such that it respects the profession\u2019s ethical, commercial competition and good practice codes.<\/p>\n<p>It regularly publishes guidelines on professional ethics; and those for the cosmetics industry, which evidently has not escaped its attentions, are amongst its oldest publications (1974).<\/p>\n<p>The 8th edition has just been published. The video above reminds us of its 5 main principles:<\/p>\n<ul>\n<li>The definition of a cosmetic product<\/li>\n<li>The principle of fair competition and the obligation to prove that a product produces the claimed effects<\/li>\n<li>The conditions to be applied for medical endorsements<\/li>\n<li>The framework to be applied for \u201cspecific\u201d claims, and finally<\/li>\n<li>The conditions associated with the use of the terms \u201cnatural\u201d or \u201cnatural origin\u201d in relation to a cosmetic product<\/li>\n<\/ul>\n<p>As a reminder, all advertising claims must respect:<\/p>\n<ul>\n<li>the European Regulation (EC) N\u00b0655\/2013 which states the common criteria which must be applied to all claims regarding cosmetic products, as well as<\/li>\n<li>the latest version of the Manual on the scope of application of the Cosmetics Regulation (EC) N\u00b01223\/2009 (art.2(1)(a).<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Produits Cosm\u00e9tiques : pr\u00e9sentation de la Recommandation de l&#039;ARPP\" width=\"1220\" height=\"686\" src=\"https:\/\/www.youtube.com\/embed\/LlCnKDyjRCM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The\u00a0ARPP, the French Professional Advertising Regulatory Body (previously known as the Advertising Control<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":631,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/posts\/667"}],"collection":[{"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/comments?post=667"}],"version-history":[{"count":1,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/posts\/667\/revisions"}],"predecessor-version":[{"id":669,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/posts\/667\/revisions\/669"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/media\/631"}],"wp:attachment":[{"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/media?parent=667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/categories?post=667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/clearorg.eu\/en\/wp-json\/wp\/v2\/tags?post=667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}