The CLEAR Perspective

The agreement announced on 4 November 2026 for the sale of Elemis to PAI Partners shows how a buyer examines a beauty brand. What to prepare before selling.

In Q3 2026, Beiersdorf's dermocosmetics grew while NIVEA declined. What this contrast teaches independent cosmetic brands about proof and distribution.

Galderma announced on 14 October 2026 the acquisition of ZO Skin Health for USD 1.5 billion. What the deal reveals about physician-dispensed skincare for practitioners, spas and wellness brands.

An incident at a point of sale raises questions of stock, transfer of risk and batch traceability. The reflexes for a cosmetic brand.

On 22 October 2026, L'Oréal published its nine-month sales. What these figures say about cosmetics market growth, and what an independent brand can take from them.

Black Friday falls on 27 November 2026: targeted discount, gift set or relationship offer, reference prices and a countdown calendar for cosmetics brands.

LVMH's 12 October 2026 figures show fashion slipping and beauty holding. What it means for brands eyeing the beauty market.

Wittington and Fairfax announced the Boots acquisition on 7 October 2026 for about US$8.9 billion. Scenarios and reflexes for beauty brands selling in the UK.

Clear launches "The CLEAR Perspective": a fresh eye on the news that affects beauty. Tell us what you think.

On 30 September 2026, rhode arrived at Sephora in 19 new European countries. What it teaches creators who want to launch their own beauty brand.

Since 1 July 2026, small parcels entering the EU carry a €3 duty, and a handling fee is due by 1 November. What it changes for cosmetics brands, retailers and manufacturers.

Caudalie taking control of Talm, Inflexion investing in Manucurist, L'Oréal in Innovist: what 2026's deals teach anyone considering buying a beauty brand, and what to check before signing.

TikTok Shop is closing in on a billion dollars in quarterly beauty sales in the US. What social commerce changes for cosmetics brands, SMEs and mid-sized companies in Europe.

After French cosmetics exports dipped in 2025, how are brands adjusting prices, costs and markets to cope with US tariffs? Analysis and practical options.

What drives the valuation of a cosmetics brand in 2026? Multiples, investor criteria and lessons from the biggest deals to prepare a fundraising or a sale.

How can a fashion or lifestyle brand launch a beauty brand? Licence, partnership or own brand: recent examples and the criteria that should guide the choice.